Rotary Brand Center
Rotary's Brand Center provides guidance for logos. "A consistent voice and visual identify are essential components of a strong brand. By using the design elements in the Rotary Brand Center guide, we ensure that the Rotary brand is presented in a unified way, helping to build awareness and recognition of Rotary."

Please note - the logo background colors are for illustration purposes only. The Brand Center does not provide guidance for background colors.
Mark of Excellence
Rotary's Mark of Excellence (MOE), also known as the Rotary Wheel, is available with or without the text "Rotary International,"  as shown at right.  The Simplified MOE (without the text) is recommended if the logo will be smaller than 0.5 inches (1.25cm) or will be embroidered.

The MOE is available in gold, white, azure, and black. 
Mark of Excellence
Simplified Mark of Excellence
Rotary Masterbrand Signature Logo
The Rotary Masterbrand Signature (MBS) logo includes the MOE with the word, Rotary, to the left. There are five color combinations available for the MBS logo. 
Rotary Club Logos
The Rotary Club logo is made up of the Rotary MBS with the addition of the club name. The club name can be placed above, above and below, or below the word Rotary. The logo currently in use for our club letterhead and website is shown to the right.

​Likely, the logo without the date will be more appropriate for clothing. That logo is shown below in the four color options available for club logos in the Brand Center.
Non-Conforming Rotary Club Logos
The club logos shown to the right are color combinations commonly used on Rotary clothing. These color combinations do not conform with the Rotary Brand Center's guidelines.